Baselayer KYB

Baselayer KYB searches for a business and can also analyze its website and predict its industry classification. The Baselayer Workflow Builder block supports three operations:

Service	Service ID	Purpose
Business Search	`baselayer`	Matches and verifies business identity, registrations, officers, addresses, and watchlists.
Website Analysis	`baselayer_website_analysis`	Reviews the business website, domain, contact details, and domain registration.
NAICS Prediction	`baselayer_naics_prediction`	Predicts NAICS, SIC, and merchant category classifications.

Requirements

Business Search

Application field	Requirement	Notes
Business legal name	Required	Used to identify the business.
Business address line	Required	Used to match the business.
Business address city	Required	Used to match the business.
Business address state	Required	Used to match the business.
Business address ZIP code	Required	Used to match the business.
EIN	Optional	Improves matching.
Company officer names	Optional	Improves identity verification.
Business website	Optional	Used when Website Analysis is requested.
Primary-owner telephone and email	Optional	Improves identity verification.

Website Analysis

Application field	Requirement	Notes
Website Analysis order ID	Conditional	Required from a prior Business Search run requested with Website Analysis.
Business website	Optional	Must be supplied to Business Search to make it available for analysis.

NAICS Prediction

Application field	Requirement	Notes
NAICS Prediction order ID	Conditional	Required from a prior Business Search run requested with NAICS Prediction.

Run Baselayer KYB

Call Enrich Business Credit Application with the applicable service ID. For Business Search, requestOptions can include WebsiteAnalysis and NaicsPrediction.

{
  "provider": "baselayer",
  "options": {
    "requestOptions": [
      "WebsiteAnalysis",
      "NaicsPrediction"
    ]
  }
}

The request is asynchronous. Poll Get Commercial Data for the requested services.

Service	Result path	Status path
Business Search	`commercial_data.baselayer.baselayer_business_search`	`statuses.baselayer.baselayer_business_search`
Website Analysis	`commercial_data.baselayer.baselayer_website_analysis`	`statuses.baselayer.baselayer_website_analysis`
NAICS Prediction	`commercial_data.baselayer.baselayer_naics_prediction`	`statuses.baselayer.baselayer_naics_prediction`

Run Baselayer in Data Orchestration

Baselayer Business Search, Website Analysis, and NAICS Prediction are available in Data Orchestration.

In the Lendflow Dashboard, open Builders > Data Orchestration.
Add the Baselayer service and select the result conditions needed by the template.
Ensure Business Search runs before a condition that depends on Website Analysis or NAICS Prediction.
Save and publish the template, then run it with Execute Data Orchestration.

What the service returns

Response area	Meaning
Business Search `business`	Matched business identity, registrations, names, officers, and watchlists.
Business Search match fields	Name, address, officer, website, registered-agent, and TIN match findings.
`orderables`	IDs for requested Website Analysis or NAICS Prediction operations.
Website Analysis `website_analysis`	Website status, contacts, social profiles, WHOIS information, and SSL validity.
NAICS Prediction `predicted_naics`	Predicted NAICS code, accuracy, risk level, keywords, SIC codes, and MCC codes.

Representative response

{
  "business_search": {
    "id": "search-id",
    "state": "COMPLETED",
    "business_name_match": "EXACT",
    "business_address_match": "STATE",
    "tin_matched": false,
    "business": {
      "name": "EXAMPLE BUSINESS LLC",
      "structure": "OTHER",
      "incorporation_date": "2019-01-01",
      "months_in_business": 84,
      "corporate_registrations": []
    }
  },
  "website_analysis": {
    "state": "COMPLETED",
    "website_analysis": {
      "parked": false,
      "website_build_status": "active",
      "ssl_validity": {
        "is_valid": true,
        "reason": null
      }
    }
  },
  "naics_prediction": {
    "state": "COMPLETED",
    "predicted_naics": {
      "code": "333999",
      "title": "Example industry",
      "accuracy": 0.8225,
      "risk_level": "low"
    }
  }
}

Response attributes

Business Search

Attribute	Type	Meaning	Possible values or units	When returned
`id`	String	Baselayer search identifier.	UUID in the current fixture.	For every accepted search.
`state`	String	Search processing state.	Provider-controlled state such as `COMPLETED`.	Always.
`business`	Object or null	Matched business record.	Provider object.	When a business is matched.
`business.incorporation_date`	String or null	Reported incorporation date.	`YYYY-MM-DD` in the fixture.	When available.
`business.months_in_business`	Number or null	Age of the business.	Months.	When available.
`business.corporate_registrations`	Array	State registration records.	Zero or more objects.	When available.
`business_name_match`	String or null	Name-match finding.	Provider-controlled value such as `EXACT`.	When evaluated.
`business_address_match`	String or null	Address-match finding.	Provider-controlled value such as `STATE`.	When evaluated.
`tin_matched`	Boolean	Whether the submitted TIN matched.	`true` or `false`.	When evaluated.
`orderables`	Array	Requested follow-up analyses.	Items contain `id`, `type`, and `option`.	When additional options were ordered.

Website Analysis and NAICS Prediction

Attribute	Type	Meaning	Possible values or units	When returned
`website_analysis.parked`	Boolean	Whether the domain appears parked.	`true` or `false`.	When website analysis completes.
`website_analysis.website_build_status`	String or null	Observed website status.	Provider text such as `active`.	When available.
`website_analysis.whois_record`	Object or null	Domain creation, update, expiration, age, and registrar information.	Provider object.	When WHOIS data is available.
`website_analysis.ssl_validity.is_valid`	Boolean	Whether the site’s SSL certificate is valid.	`true` or `false`.	When SSL is evaluated.
`predicted_naics.code`	String	Predicted NAICS code.	Numeric code represented as text.	When prediction completes.
`predicted_naics.accuracy`	Number	Model confidence for the prediction.	Decimal from the provider; the fixture uses `0.8225`.	When prediction completes.
`predicted_naics.risk_level`	String or null	Provider risk level associated with the prediction.	Provider text such as `low`.	When available.
`predicted_naics.sic_codes`	Array	Related SIC classifications.	Objects with `code` and `description`.	When available.
`predicted_naics.mcc_codes`	Array	Related merchant category classifications.	Objects with code, description, and risk fields.	When available.

Errors and statuses

Lendflow status messages are separate from provider findings. A failed Business Search prevents dependent analyses from completing. Missing or invalid order IDs cause Website Analysis or NAICS Prediction to fail. Authentication, HTTP, and retrieval errors are recorded in the applicable nested Baselayer status.

FAQ

Must Business Search run first?

Yes for the two follow-up services. Website Analysis and NAICS Prediction use order IDs generated by Business Search.

Are Website Analysis and NAICS Prediction separate guides?

No. They are operations within the single Baselayer Workflow Builder block and are documented together here.

Can Baselayer run in Data Orchestration?

Yes. All three Baselayer result areas are present in the current Data Orchestration service definition.

​Baselayer KYB

​Requirements

​Business Search

​Website Analysis

​NAICS Prediction

​Run Baselayer KYB

​Run Baselayer in Data Orchestration

​What the service returns

​Representative response

​Response attributes

​Business Search

​Website Analysis and NAICS Prediction

​Errors and statuses

​FAQ

Baselayer KYB

Requirements

Business Search

Website Analysis

NAICS Prediction

Run Baselayer KYB

Run Baselayer in Data Orchestration

What the service returns

Representative response

Response attributes

Business Search

Website Analysis and NAICS Prediction

Errors and statuses

FAQ